Privacy Policy

We use the information we collect to:

• Respond to your service requests: When you submit a form or call us, we use your contact information to follow up, schedule appointments, and provide service.
• Send appointment confirmations and reminders: We may contact you via phone, text, or email to confirm or remind you of upcoming service visits.
• Improve our website: Analytics data helps us understand how visitors use our site so we can make it faster, easier to navigate, and more useful.
• Prevent spam and fraud: We use Google reCAPTCHA to protect our contact forms from automated spam submissions.
• Comply with legal obligations: We may retain certain information as required by Oklahoma and federal law.

We will never use your information to send unsolicited marketing emails or sell your data to third parties.

We do NOT sell your personal information. We may share limited information with the following trusted partners to provide our services and, as described under Advertising Partners below, to show relevant ads:

• Upgrade (Financing Partner): If you apply for financing through our website, your information may be shared with Upgrade to process your application. Upgrade has its own privacy policy governing how they handle your data.
• Google (Analytics & reCAPTCHA): We use Google Analytics to understand website traffic and Google reCAPTCHA V3 to protect our forms from spam. Google may collect certain browsing data as outlined in Google's Privacy Policy.
• Payment Processors: If you make a payment through our website, your payment information is handled by a secure, PCI-compliant payment processor. We never store credit card numbers on our servers.

Advertising Partners (Google and Meta): We advertise on Google and on Meta (Facebook and Instagram). To show our ads to existing customers, or to leave them out of ads they don't need, we may upload the email addresses of customers from our service records to Google Customer Match and Meta Custom Audiences. The addresses are hashed (converted into an unreadable code) before upload, are used only to match accounts for advertising, and are not sold. Our website also uses Google Ads remarketing and conversion tracking, which show our ads to people who visited our site and tell us which ads led to a call or form. When you send a form, we also send Google your email address and phone number in hashed form so we can measure which ads bring in requests. If you give your full name and ZIP code, we also send your name in hashed form and your ZIP code. We also use the Meta Pixel and Meta's Conversions API. They tell Meta when someone visits our pages, taps to call or sends a form, so we can measure our ads and show them to people who may need them. When you send a form, we send Meta your email address, phone number, name, city and ZIP code in hashed form, plus your IP address, browser details and Meta's cookie IDs. You can ask us to leave your email out of these lists by emailing abigail@dowdheatandair.com, and you can control ad personalization in your Google and Facebook ad settings. Customer lists we upload for ad matching use email addresses only. Text messaging opt-in data and consent are never shared with anyone.

We may also disclose information if required by law, court order, or to protect the safety and rights of our business or customers.

For our text messaging program: No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Our website uses cookies and similar tracking technologies to improve your browsing experience. These include:

• Google Analytics: Tracks anonymous usage data such as pages visited, time on site, and traffic sources to help us improve the website experience.
• Google reCAPTCHA V3: Analyzes browsing behavior to distinguish legitimate users from bots and protect our contact forms from spam.
• Google Ads: Remarketing and conversion tracking cookies that let us show our ads to past visitors and measure which ads lead to calls and form requests.
• Meta Pixel: Cookies that let us show our ads to past visitors on Facebook and Instagram and measure which ads lead to calls and form requests.
• Microsoft Clarity: Records anonymized page interactions (clicks, scrolling) so we can see where the website is hard to use. See Microsoft's Privacy Statement.
• WordPress Cookies: Standard WordPress cookies for site functionality and session management.

You can control or disable cookies through your browser settings. Please note that disabling cookies may affect the functionality of certain features on our website.

We take reasonable precautions to protect your personal information from unauthorized access, use, or disclosure. Our security measures include:

• SSL/TLS Encryption: All data transmitted between your browser and our website is encrypted using industry-standard SSL/TLS protocols.
• CSRF Protection: Our contact forms include Cross-Site Request Forgery (CSRF) tokens to prevent unauthorized form submissions.
• Secure Form Handling: Form data is processed through secure server-side handlers with input validation and sanitization.
• Limited Access: Only authorized Dowd Heat and Air staff have access to customer information, and only as needed to provide our services.

While no method of internet transmission is 100% secure, we strive to use commercially acceptable means to protect your personal information.

You have the following rights regarding your personal information:

• Right to Access: You can request a copy of the personal data we hold about you at any time.
• Right to Deletion: You can request that we delete your personal information from our systems. We will comply within 30 days, except where retention is required by law.
• Right to Opt Out: You can opt out of any communications (email, text, phone) at any time by contacting us directly. If you receive an email from us, you can use the unsubscribe link at the bottom.
• Right to Correction: If any of the information we have about you is inaccurate, you can request that we update or correct it.

To exercise any of these rights, please contact us at abigail@dowdheatandair.com or call (918) 437-3721. We will respond to all privacy requests within 30 business days.

Our website may contain links to or integrate with the following third-party services. Each has its own privacy policy, and we encourage you to review them:

• Upgrade: Our financing partner for HVAC equipment purchases. If you apply for financing, your information is subject to Upgrade's Privacy Policy.
• Google reCAPTCHA V3: Used to protect our forms from spam and abuse. Subject to Google's Privacy Policy and Terms of Service.
• Google Ads: Advertising, remarketing, conversion tracking and Customer Match. See how Google uses information for ads.
• Meta (Facebook and Instagram) ads: The Meta Pixel and Conversions API, and Custom Audiences built from hashed customer email addresses. See Meta's Privacy Policy.
• Google Analytics: Website analytics service. See Google's Privacy Policy.
• Facebook & LinkedIn: Links to our social media pages. These platforms have their own privacy policies governing the data they collect.

We are not responsible for the privacy practices of third-party websites or services. We recommend reviewing their privacy policies before providing any personal information.

DOWD HEAT & AIR, INC. (Dowd Heat and Air) sends text messages only to people who agree to receive them. Our website request forms have two separate, optional checkboxes that are unchecked by default. Checking either box is not required to request service or to buy anything from us.

• Service messages: if you check the first box, we may text you about your service request, including confirmation that we received it, scheduling, appointment reminders and follow-up. If you call one of our business numbers and we miss your call, we may send one text reply about that call.
• Marketing messages: only if you separately check the second box, we may send occasional marketing texts such as seasonal tune-up reminders and special offers.

Message frequency varies. Message and data rates may apply. Reply STOP to any message to opt out, or HELP for help. For help you can also call (918) 437-3721 or email abigail@dowdheatandair.com. Carriers are not liable for delayed or undelivered messages.

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Full texting terms: SMS Messaging Terms.

Calls to our business phone lines may be recorded for quality and training, so we can get your service details right. We keep a record of the calling number, the time and the length of the call with your customer record. Recordings are used only by our team to serve you and are not sold or shared for marketing.

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes:

• The "Last Updated" date at the top of this page will be revised.
• Material changes will be noted prominently on this page.
• We encourage you to review this policy periodically to stay informed.

Continued use of our website after any changes to this policy constitutes your acceptance of the updated terms.